| How to do your Music Branding |
Sometimes passion is greater than the few bucks we may have in the bank account! But I really think there is always a solution and the good news is that branding (While you have to DIY) has many alternatives.
So I would love to point out some tips so you can think of this before choosing a color, and at the end I'll share a tool. My goal is to create in you a critical mind so anything you design makes sense with what you wan to communicate.
1. Naming
Will you go by your name, nick name or pseudonym. Once you decide this make sure to Google it and research if it's not registered or it means something terrible in another country. You can come up with a name that sounds cute like GOMI, but this word in Japan means trash! Or work all around the perfect name and then you discovered it had been registered before you. All that time invested! So do a good research before.
2. Essence
Do some research on the music you are creating. Where does it come from, what year? What were the colors, textures, movement... all the history behind your music style. You might find good inspiration behind this research and this will turn into your essence, not a copy, but glimps of what represents your project.
3. Tag line
Once you have all this research, main ideas or concepts, define your music or project in just one sentence! This will be your pitch every time you meet somebody that could help you in your music career. It's an easy way to remember your music. It's like "planting" a sentence with "keywords" that defines your project on someone else's brain. So when ever that keywords is mentioned, they will think about you.
4. Mood Board
This part here is very exciting! Go to Pinterest, create a board and start pining everything that represents your music. Textures, colors, plants, landscapes, anything! Let your mind free on this one. Once you feel you have done enough, pay attention to patterns, colors, symbols. Put them into words. And most important, find that one image that will be your Totem.
5. Colors
Choose you logo's colors. This doesn't mean that you will only use these colors. But these will be your logos colors. Then create a primary and secondary palette that you will use every time you create a marketing asset.
6. Fonts
I really suggest you do research on the history of each font and why it was made. After knowing this choose your font for your logo and buy it, if it's necessary. This can only be used on your logo. Then choose a second family of fonts for all your publicity. I recommend to use only 2 max 3 fonts that look nice together.
7. Your Style
Once you have your colors, fonts, textures, setup your style. Will you use photographs? Will you use illustrations? Start writing down your own rules and stick to them every time you create an asset for social media or your album covers.
8. Tools
So once you are aware of all the whys, here are the how's.
Logos and marketing assets for music branding https://placeit.net/music-promotion-templates
Color palette maker https://coolors.co/
Mood boards https://www.pinterest.com
Fonts https://www.dafont.com/es/
Extra info
https://blog.placeit.net/?s=music
https://youtu.be/ZNXL6sKuE84
So I would love to point out some tips so you can think of this before choosing a color, and at the end I'll share a tool. My goal is to create in you a critical mind so anything you design makes sense with what you wan to communicate.
1. Naming
Will you go by your name, nick name or pseudonym. Once you decide this make sure to Google it and research if it's not registered or it means something terrible in another country. You can come up with a name that sounds cute like GOMI, but this word in Japan means trash! Or work all around the perfect name and then you discovered it had been registered before you. All that time invested! So do a good research before.
2. Essence
Do some research on the music you are creating. Where does it come from, what year? What were the colors, textures, movement... all the history behind your music style. You might find good inspiration behind this research and this will turn into your essence, not a copy, but glimps of what represents your project.
3. Tag line
Once you have all this research, main ideas or concepts, define your music or project in just one sentence! This will be your pitch every time you meet somebody that could help you in your music career. It's an easy way to remember your music. It's like "planting" a sentence with "keywords" that defines your project on someone else's brain. So when ever that keywords is mentioned, they will think about you.
4. Mood Board
This part here is very exciting! Go to Pinterest, create a board and start pining everything that represents your music. Textures, colors, plants, landscapes, anything! Let your mind free on this one. Once you feel you have done enough, pay attention to patterns, colors, symbols. Put them into words. And most important, find that one image that will be your Totem.
5. Colors
Choose you logo's colors. This doesn't mean that you will only use these colors. But these will be your logos colors. Then create a primary and secondary palette that you will use every time you create a marketing asset.
6. Fonts
I really suggest you do research on the history of each font and why it was made. After knowing this choose your font for your logo and buy it, if it's necessary. This can only be used on your logo. Then choose a second family of fonts for all your publicity. I recommend to use only 2 max 3 fonts that look nice together.
7. Your Style
Once you have your colors, fonts, textures, setup your style. Will you use photographs? Will you use illustrations? Start writing down your own rules and stick to them every time you create an asset for social media or your album covers.
8. Tools
So once you are aware of all the whys, here are the how's.
Logos and marketing assets for music branding https://placeit.net/music-promotion-templates
Color palette maker https://coolors.co/
Mood boards https://www.pinterest.com
Fonts https://www.dafont.com/es/
Extra info
https://blog.placeit.net/?s=music
https://youtu.be/ZNXL6sKuE84
Hello, this is a very brief and helpful article, especially for those like me who are newbies and are still trying to grasp things. I am also trying to create some of my own music and present it, making it a brand, and this article is really good to understand how to do it. I have not made a lot of music but I have done some popular commercial jingles for some companies and am still in the learning phase, looking forward to learning and discussing a lot of music from a variety of sources.
Your guide is just incredibly useful for any novice musician or artist. Although becoming popular is still not an easy task. There is too much competition at the moment, so you need to try very hard.
I wonder how difficult it is to become a singer in 2021? As far as I know, every musical artist starts from the very bottom. For example, even before becoming famous, Eminem cooked and washed dishes for a minimum fee in a family restaurant. But young Marshall was able to break through from the very bottom, thanks to his confidence and desire to show the world how terrible he really is. Although it seems that everything happened quickly, suddenly, but Eminem has been creating music since 1991, and only in 1997 was he able to attract the attention of the press. So we can conclude that you can't just go and become a successful singer by releasing many newest albums. In order to become really popular, you need to turn the whole music industry around.
| re: How to do your Music Branding |
veromadrig wrote…
Sometimes passion is greater than the few bucks we may have in the bank account! But I really think there is always a solution and the good news is that branding (While you have to DIY) has many alternatives.
So I would love to point out some tips so you can think of this before choosing a color, and at the end I'll share a tool. My goal is to create in you a critical mind so anything you design makes sense with what you wan to communicate.
1. Naming
Will you go by your name, nick name or pseudonym. Once you decide this make sure to Google it and research if it's not registered or it means something terrible in another country. You can come up with a name that sounds cute like GOMI, but this word in Japan means trash! Or work all around the perfect name and then you discovered it had been registered before you. All that time invested! So do a good research before.
2. Essence
Do some research on the music you are creating. Where does it come from, what year? What were the colors, textures, movement... all the history behind your music style. You might find good inspiration behind this research and this will turn into your essence, not a copy, but glimps of what represents your project.
3. Tag line
Once you have all this research, main ideas or concepts, define your music or project in just one sentence! This will be your pitch every time you meet somebody that could help you in your music career. It's an easy way to remember your music. It's like "planting" a sentence with "keywords" that defines your project on someone else's brain. So when ever that keywords is mentioned, they will think about you.
4. Mood Board
This part here is very exciting! Go to Pinterest, create a board and start pining everything that represents your music. Textures, colors, plants, landscapes, anything! Let your mind free on this one. Once you feel you have done enough, pay attention to patterns, colors, symbols. Put them into words. And most important, find that one image that will be your Totem.
5. Colors
Choose you logo's colors. This doesn't mean that you will only use these colors. But these will be your logos colors. Then create a primary and secondary palette that you will use every time you create a marketing asset.
6. Fonts
I really suggest you do research on the history of each font and why it was made. After knowing this choose your font for your logo and buy it, if it's necessary. This can only be used on your logo. Then choose a second family of fonts for all your publicity. I recommend to use only 2 max 3 fonts that look nice together.
7. Your Style
Once you have your colors, fonts, textures, setup your style. Will you use photographs? Will you use illustrations? Start writing down your own rules and stick to them every time you create an asset for social media or your album covers.
8. Tools
So once you are aware of all the whys, here are the how's.
Logos and marketing assets for music branding https://placeit.net/music-promotion-templates
Color palette maker https://coolors.co/
Mood boards https://www.pinterest.com
Fonts https://www.dafont.com/es/
Extra info
https://blog.placeit.net/?s=music
https://youtu.be/ZNXL6sKuE84
Guys, I'm sorry that I'm responding to a thread off topic, but tell me, please, how can I post my thread?
Or where can I read about it.
I would be grateful for feedback.
I have one crazy idea for people to launch a space rocket with musicians to the moon. They would equip a special dome with oxygen and everything necessary there, and we would watch how something similar to
https://dragonflyaerospace.com/dragonfly-aerospace-emerges-from-scs-aerospace-group-2020-08-20 shoots them , and this would be called an interterrestrial or intercosmic concert. I think it would be very cool. What do you think?
https://dragonflyaerospace.com/dragonfly-aerospace-emerges-from-scs-aerospace-group-2020-08-20 shoots them , and this would be called an interterrestrial or intercosmic concert. I think it would be very cool. What do you think?
Hmm, thanks, it was quite interesting for me to read this article. I'm just thinking about becoming a musician and starting to promote my music. it's a pity that you didn't tell us about the choice of sites for the distribution of your music. I'm thinking of contacting https://streamingfamous.com/buy-spotify-plays/ and buy streams on spotify. I have a few other people I know who play in bands and promote their music on spotify. but it seems to me that in the future the most promising platform for streaming music will be deezer. therefore, it would be interesting to know what you could advise aspiring musicians regarding the choice of streaming platforms.
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